Why are we so serious about Pepper???

Do you remember eating something familiar, but it felt like you were tasting it for the first time?

Maybe it was a perfectly ripe tomato still warm from the sun when you were accustomed to tomatoes that “ripened” on a shelf. Perhaps it was your first taste of fresh baked bread, or a properly seared steak.

Unfamiliar quality from a familiar ingredient that flipped a switch from predictable to impossibly flavorful.

Great ingredients can do that. Pepper did that for us.

You’re probably very familiar with black pepper, the mildly spicy black stuff next to the salt.

Common.

Predictable.

Ordinary.

It’s time to introduce you to extraordinary